Karen Webster from PYMNTS.COM recently interviewed Anil Malhotra, SVP of Marketing and Co-founder of Bango. Listen to their discussion on this podcast around mobile payments, how mobile app developers can make money from their mobile apps and the findings from the recently published Bango white paper.
Don’t miss the opportunity to learn about:
The best ways for [...]
Bango has released a new white paper “Make money from you mobile apps” which aims to
provide an overview of the mobile application marketplace and how application developers can capitalize on this opportunity.
This is a summary of what you will learn:
Overview of the current mobile application marketplace
Best practices for making the most out of your mobile [...]
The idea of creating a channel to market across a large and unified customer base is clearly attractive. The operator-backed Wholesale Application Community is an attempt to achieve this, according to the media read-out, to “rebalance” the domination of Google and Apple in app delivery. WAC appears to have started off on the right [...]
This was the thinking behind Touchnote’s innovative mobile application, which allows people to create and mail cards using their mobiles, from anywhere in the world. The application launched in 2009 after Raam Tahkar, CEO of Touchnote, realized there was a gap in the market and uses in-app billing to charge their customers.
In a recent [...]
…at least five evidently – and you’re right it’s not funny, especially if you are a mobile app developer trying to build and maintain apps for the growing smartphone market. Google recently revealed high levels of fragmentation in their Android platform and has now announced their own Nexus One handset that uses yet another version [...]
Selling your mobile app could not be simpler, you just send it over to your favourite App Store and it gets published to millions of eager consumers – it’s all part of the App Stores 30% revenue share. They take care of all the complex stuff such as secure app delivery and rights management [...]
Probably not but some doubts are now circulating as to whether it makes sense to focus all your efforts on selling mobile content through app stores.
John Strand of Strand Consult, who’s been advising mobile operators on strategy for many years, is once again making us all sit up and question:
Is Apple’s App Store really [...]
