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Bango's Mobile Analytics
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Vanessa Daly
operator billing, Payforit, Premium SMS, UK, USA, WAP billing
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Premium SMS failure rate points to need for WAP billing

If you are looking for a mobile billing solution and think that Premium SMS is the obvious choice for selling your mobile content then it’s probably worth taking a closer look at what other options you have. There are two things to bear in mind: What’s the user experience going to be?  A poor experience [...]

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blog by
Bango's Mobile Analytics
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Vanessa Daly
content purchase, Premium SMS, UK, WAP billing
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PhonepayPlus aims to limit abuse with Premium SMS subscriptions

Yet more bandages are being applied to Premium SMS based subscription services with the new rules introduced today by UK regulator PhonepayPlus. The rules (detailed in Regulation of Mobile Phone-paid Services and their Marketing) aim to curb the abuses with subscription services where Premium SMS is the billing method.  This will protect consumers from rises [...]

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blog by
Bango's Mobile Analytics
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Vanessa Daly
content purchase, USA, WAP billing
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Quiet revolution is taking place in US mobile billing

The best way of understanding the recent changes in mobile billing is to think of the mobile content industry as an oil tanker. Previously, it has been moving in a northerly direction in the Premium SMS sea. But the captain (think of mobile operators here) has given the order and now our oil tanker is [...]

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